In 1969, the legendary moustache-wearing father of Surrealism designed the iconic Chupa Chups logo, the only one he ever created. Sketched on a napkin, he insisted it sit on top of the lollipop so it would always be visible. More than 50 years later, it was about time we made it seen again. With Surrealism finding a new wave of hype among Gen Z across fashion, memes and visual culture, we dug this piece of brand gold out of an obscure tab on the Chupa Chups website. And now we launch Dalíck, a limited edition that makes that story shine for a generation that loves Surrealism but never knew it was part of our DNA. A surrealist icon, now lickable. Chupa Chups. Forever Fun.

Only recently launched, Dalíck is an ongoing integrated effort.